Humaidi, Humaidi (2025) ANALISIS EFEKTIVITAS STRATEGI MANAJEMEN OPERASI PADA TENGAH HARI COFFEE & WHATEVER BANJARMASIN. Diploma thesis, Universitas Islam Kalimantan Muhammad Arsyad Al Banjari Banjarmasin.
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Abstract
This research aims to analyze the operational management strategy implemented by Tengah Hari Coffee & Whatever Banjarmasin and evaluate the challenges faced in its implementation. The research method adopted is a descriptive qualitative approach, focusing on the analysis, processes, and meanings from the subjects' perspectives. Data were collected through observations, interviews, and documentation. Tengah Hari Coffee & Whatever Banjarmasin implements an operational management strategy focused on consistent product quality and service. They integrate modern technology into digital payment systems and inventory management to enhance operational efficiency. However, their main challenges include ensuring staff compliance with strict operational standards and adapting to market demand fluctuations. To address these challenges, the company conducts regular employee training and evaluates operational procedures to improve customer experience. The evaluation of weaknesses at Tengah Hari Coffee & Whatever Banjarmasin highlights difficulties in ensuring staff compliance with operational standards, particularly concerning cleanliness and product quality. They also face challenges in adjusting their strategies to rapid changes in customer preferences. Proposed solutions include the application of technology to improve operational efficiency and regular training to enhance employee skills, aiming to improve overall operational performance. Recommendations for Tengah Hari Coffee & Whatever Banjarmasin include regular advanced training to enhance employee understanding and skills in executing established operational procedures. This approach will enable the company to continuously adapt and thrive in the competitive food and beverage industry.
| Item Type: | Thesis (Diploma) |
|---|---|
| Uncontrolled Keywords: | Operational Management Strategy, Service Quality, Operational Efficiency, Market Changes. |
| Subjects: | Q Science > Q Science (General) |
| Divisions: | Faculty of Law, Arts and Social Sciences > School of Management |
| Depositing User: | Humaidi |
| Date Deposited: | 22 May 2025 05:29 |
| Last Modified: | 22 May 2025 05:29 |
| URI: | http://eprints.uniska-bjm.ac.id/id/eprint/29658 |
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